Salary Negotiation in the UK: How to Ask for More

Most people accept the first number they're offered — and leave money on the table. In the UK, negotiating a salary is normal and expected, and done well it rarely costs you the offer. Here's how to do it confidently.

Know your worth first

Before you negotiate, research the market rate using sites like Glassdoor, Totaljobs and LinkedIn Salary, factoring in your location and experience. Walk in with a realistic range, not a single figure.

When to negotiate

Wait until you have a firm offer — that's when you have the most leverage. Don't raise pay in a first interview. Once they've decided they want you, they're far more flexible.

What to say

Mistakes to avoid

• Accepting on the spot — it's fine to ask for time to consider.
• Giving a single number instead of a researched range.
• Apologising for asking — negotiating is normal and professional.
• Only focusing on base pay — bonus, holiday, flexible working and pension count too.

Getting to a higher-paying role starts with a CV that lands the interview. JobPilot UK tailors your CV and cover letter to each job so you reach the offer stage in the first place.